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Please use this identifier to cite or link to this item: http://dspace.bu.ac.th/jspui/handle/123456789/3892

Title: Attitudes of Thai residents towards multi-dimensional impacts of Chinese tourism in Thailand
Authors: Linxi Wang
Keywords: Tourism Impact
Chinese Tourism
Attitude
Issue Date: 2019
Publisher: Bangkok University
Abstract: The purpose of this study is to explore the Thai residents’ perceptions towards Chinese tourism impacts and how they affect the attitudes of supporting Chinese tourism in Thailand. It aims 1) to measure the Thai residents’ perceptions towards Chinese tourism impacts in economic, socio-cultural and environmental aspects 2) to measure the Thai residents’ attitudes of supporting Chinese tourism development in Thailand, and 3) to study the relationship between the Thai residents’ perceptions of Chinese tourism impacts and the Thai residents’ attitudes of supporting Chinese tourism development in Thailand. Four hundred online questionnaires were used to collect data from Thai residents. Data were analyzed by applying frequency, percentage, average, independent t-test, one-way ANOVA and Pearson correlation. The results showed that Thai residents with different age, education and income have different levels of attitudes towards supporting Chinese tourism development in Thailand. Positive perceptions of Chinese tourism impacts in economic, socio-cultural and environmental aspects have moderate correlations with the attitudes of supporting Chinese tourism development in Thailand. Negative perceptions of Chinese tourism impacts have weak correlations with the attitudes of supporting Chinese tourism development in Thailand.
Description: Independent Study (M.A.)--Hospitality and Tourism Industry Management, Graduate School, Bangkok University, 2019
Advisor(s): Somyot Wattanakamolchai
URI: http://dspace.bu.ac.th/jspui/handle/123456789/3892
Appears in Collections:Independent Studies
Independent Studies - Master

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