DSpace at Bangkok University > Cluster of Business & Management > School of Business Administration > Master Degree >
An investigation into the marketing mix, brand image, and EV infrastructure, and how these factors influence the consumers purchase intention of electric vehicles in Thailand
The Impact of Organization Culture, Transformational Leadership and Employee Attitude Towards Organizational Innovation in Telecommunication Industry in Thailand
The Impact of Mascot, Social Media, and Sales Channel Towards the Buying Decision of Butterbear Bakery Shop
The Impact of Facility, Cost, and Convenience of Thailand Wellness Tourism Towards Chinese Consumers’ Purchase Intention in the Post Pandemic Era
The Development of the Thai Chinese New Generation Business Association's Members Case study :Woei Hao Latex Company Limited