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Issue DateTitleAuthor(s)Advisor(s)
2016Demand Estimate for Chinese Language: A Case Study of BKK MarketHongqian JiaSumas Wongsunopparat
2015Demand Estimate of Chinese Street Food Made in Thailand in Bangkok MarketZhanwei LiSumas Wongsunopparat
2009Determinants of financial performance of publicly listed companies in ThailandSupanee DireksoonthornCriswell, Andrew R.
2015Does International Business Leads to Cultural Imperialism with the Mediating Effect of Cultural GlobalizationNilukshika Mendis AbeysekeraSumas Wongsunopparat
2009Effect of brand image and product features toward purchasing laptopsRattanapong ChokpiromwongsaJames, Paul TJ
2017Effects of Korean television dramas on the flow of Thai tourists in KoreaArada TaechakasariDuangthida Nunthapirat
2015Effects of Sales Promotion on Purchasing Decision of Customer: A Case Study of Baskin Robbins Ice – Cream Franchise ThailandAjan ShresthaSriwan Thapanya
2016Electronic Words of Mouth in Facebook: A case study of SK-ll Facebook FanpageLiang HuangRatanasuda Punnahitanond
2008Employee's perception on superior's power and status as related to superior/subordinate relationship and communication pattern among th employees of Bhutan Broadcasting Service CorporationKarma, TenzinRosechongporn Komolsevin
2005Establishing identity : narratives of deaf ThaiSirintorn BhibulbhanuvatJames, Anita C.
2015Ethnocentrism and Rhetorical Sensitivity in the New Media Age: A Case Study of Bangkok University StudentsJames ChowRosechongporn Komolsevin
2558E – Word of Mouth และ ทัศนคติ ที่มีอิทธิพลต่อความจงรักภักดีของผู้บริโภคที่ใช้บริการร้านอาหารเกาหลี ในกรุงเทพมหานครเจริญขวัญ วงค์เพ็ญรวิพรรณ สุภาวรรณ์
2004Expatriates as change agents : communication, national culture, and change in global organizationsVinai RoachthavilitMedved, Caryn
2017Exposure to Celebrities’ Instagram Images and Its Relationship with Followers’ Perceived Self-Concept and Visual Self-PresentationDeanna Beryl MajilangPong Wisessang
2009Factors affecting consumer-initiated online brand community commitment and brand loyalty : case study of www.yaris-club.netNaphajira SangjindavongWuthichai Sitthimalakorn
2016Factors Affecting of E-Commerce on Consumer’s attitude towards purchasing fashion products: A Study of Myanmar Online ConsumersKhaing Thazin AungIthiTontyaporn
Jan-2017Factors affecting purchase decision of Top three Tissue brands ( Kleenex , Scott and Cellox) of customers in BangkokKanokwan ChowchoteSumas Wongsunopparat
17-Sep-2559Factors influence to the consumer made decision for wedding plan in luxury hotel of bangkokSupawat SawatpiboolIthi Tontyaporn
26-Jul-2016Factors Influencing Consumer Brand Choice of Top 3 Taxi Booking Mobile Applications in Bangkok: Uber, GrabTaxi and Easy TaxiWatchareebhorn SakunlertvattanaSumas Wongsunopparat
2016Factors Influencing Customer Doughnut Brand Choice Decision in Thailand, Focusing on Mister Donut, Dunkin' Donuts and Krispy Kreme DoughnutsHaoqiang ZhuSumas Wongsunopparat
Showing results 54 to 73 of 2128
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