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Please use this identifier to cite or link to this item: http://dspace.bu.ac.th/jspui/handle/123456789/5185

Title: Investigating technology adoption and acquisition in the healthcare sector: A case study of a leading Thai private hospital
Authors: Pattarata Techapaitoon
Keywords: Technology Adoption
Healthcare, Road Mapping
New Technologies
Issue Date: 2022
Publisher: Bangkok University
Abstract: This research examines adopting new technology in the leading Thai hospitals using different adoption models. This research utilizes technology acceptance model 1, the technology adoption process, and innovation diffusion to review the process of adopting new technology. In addition, explore the factors that impact healthcare adoption of every type of novel technology in the hospitals and possibly new technologies utilized in the healthcare. This study was conducted at Samitivej Srinakarin via face-to-face and zoom interviews with seven employees who work at the different levels at this hospital to explore the adoption process in this hospital. The results show that the process of adopting new technologies starts with the people who work in the high position and then assign the employees who work in the lower position to search and learn about new technology and reveal that this process is universal utilization in this healthcare. A single case study of the process of adopt new technology in private hospital was conducted to address the research question: What is the innovative healthcare technology adoption process in private hospital in Thailand?
Description: Independent Study (M.M.)--Business Innovation, Graduate School, Bangkok University, 2021
Advisor(s): Detlef Reis
URI: http://dspace.bu.ac.th/jspui/handle/123456789/5185
Appears in Collections:Independent Studies - Master

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