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Issue DateTitleAuthor(s)Advisor(s)
2009Effect of brand image and product features toward purchasing laptopsRattanapong ChokpiromwongsaJames, Paul TJ
2017Effects of Korean television dramas on the flow of Thai tourists in KoreaArada TaechakasariDuangthida Nunthapirat
2015Effects of Sales Promotion on Purchasing Decision of Customer: A Case Study of Baskin Robbins Ice – Cream Franchise ThailandAjan ShresthaSriwan Thapanya
2016Electronic Words of Mouth in Facebook: A case study of SK-ll Facebook FanpageLiang HuangRatanasuda Punnahitanond
2018Electronic Words-of-Mouth in Weibo: A Case Study of Mistine in ChinaXue TangRatanasuda Punnahitanond
2008Employee's perception on superior's power and status as related to superior/subordinate relationship and communication pattern among th employees of Bhutan Broadcasting Service CorporationKarma, TenzinRosechongporn Komolsevin
2005Establishing identity : narratives of deaf ThaiSirintorn BhibulbhanuvatJames, Anita C.
2015Ethnocentrism and Rhetorical Sensitivity in the New Media Age: A Case Study of Bangkok University StudentsJames ChowRosechongporn Komolsevin
2017EU after BrexitPaschedag, Holger; Bangkok University International Affairs Office-
2558E – Word of Mouth และ ทัศนคติ ที่มีอิทธิพลต่อความจงรักภักดีของผู้บริโภคที่ใช้บริการร้านอาหารเกาหลี ในกรุงเทพมหานครเจริญขวัญ วงค์เพ็ญรวิพรรณ สุภาวรรณ์
2004Expatriates as change agents : communication, national culture, and change in global organizationsVinai RoachthavilitMedved, Caryn
2017Exposure to Celebrities’ Instagram Images and Its Relationship with Followers’ Perceived Self-Concept and Visual Self-PresentationDeanna Beryl MajilangPong Wisessang
Aug-2019EXTERNAL KNOWLEDGE ABSORPTION IN INFORMATION TECHNOLOGY SMALL AND MEDIUM ENTERPRISES: EXPLORATORY MULTIPLE CASE STUDIES OF THE ROLE OF ABSORPTIVE CAPACITY META-ROUTINES AND EXPLORATORY REGIMESChulatep SenivongseAssoc. Prof. Dr. Stefania Mariano; Prof. Dr. Alex Bennet
19-Jan-2019Factor positively affecting customer loyalty of mobile phone game “A”of employees in Khlong Toei district in BangkokChaianan TerdkiatkhachornPenjira Kanthawongs
2018Factors Affect Customer's Choice Decision on Telecommunication Service Provider in Bangkok, ThailandGuo QuSumas Wongsunopparat
30-Jan-2019Factors Affecting “A” Luxury Brand Loyalty of Chinese University Students in Songjiang District, Shanghai, ChinaWei DaiPenjira Kanthawongs
2009Factors affecting consumer-initiated online brand community commitment and brand loyalty : case study of www.yaris-club.netNaphajira SangjindavongWuthichai Sitthimalakorn
2017Factors affecting E-loyalty towards online shopping platform in Bangkok ThailandMo.YiSumas Wongsunopparat
2016Factors Affecting of E-Commerce on Consumer’s attitude towards purchasing fashion products: A Study of Myanmar Online ConsumersKhaing Thazin AungIthiTontyaporn
27-Nov-2018Factors Affecting Popularity of NetEase Cloud Music AppWu XinyuRose ChongpornKomolsevin
Showing results 109 to 128 of 3375
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