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Browsing by Author Kasemson Pipatsirisak
Showing results 1 to 20 of 23
Issue Date | Title | Author(s) | Advisor(s) | 2018 | A study of human capital performance of four-star hotel in Bangkok | Aeyaya Chorot | Kasemson Pipatsirisak |
12-Dec-2019 | Attitudinal and psychological factors affecting perceived value and buying intention for fashion garment in Myanmar market | Thinn Thinn Aung | Kasemson Pipatsirisak; Suthinan Pomsuwan |
2018 | Factors Influencing Chinese Students’ Decision to Study in Thai Universities around Bangkok, Thailand | Xie Jiakai | Kasemson Pipatsirisak |
2018 | Impact of Website Quality, Customer’s Trust and Customer’s Attitudes Toward On-line Channel on Customer’s Intention to Use Service of Premium Department Stores in Bangkok | Jing JiaYan | Kasemson Pipatsirisak |
25-Jan-2019 | Price awareness, social influence, sales promotion and brand awareness affecting purchase intention of cosmetic in Bangkok | Su Xinhe | Kasemson Pipatsirisak |
2018 | The relationships between perceived serviced quality, perceived value, perceived expectation and customer satisfaction and Myanmar people's satisfaction on the public transportation in Yangon | Aung Htooe Khaing | Kasemson Pipatsirisak |
2015 | Small Hotel Entrepreneur Decision during Thailand Political Crisis in Thailand | Kamol Srinarula | Kasemson Pipatsirisak |
2019 | The Effect Of Brand Image, Product Quality and Sale Promotion to Thai Consumers Decesions to Purchase Korean Brand Cosmetics in Bangkok District | Hsi Thu Pyae Sone | Kasemson Pipatsirisak |
2019 | The effect of customer expectation and customer satisfaction on revisiting at Pullman Bangkok Grande Sukhumvit Hotel | Vorapol Yawanangkul | Kasemson Pipatsirisak |
2018 | The Impact of Brand Awareness and Social Marketing Media on Thai Consumqr Brand Loyalty for Buying New Brand of European Automobile | Akihiro Yoshida | Kasemson Pipatsirisak |
2019 | The Impact of Brand Awareness, Sales Promotion, Online Advertising, Product Attributes, on Chinese Tourist’s Intention to Buy Thai Instant Noodle | Weikai Liao | Kasemson Pipatsirisak |
2017 | The Impact of Brand Image and Customer Values upon Buying Decisions and Brand Loyalty of Hotels in the Thai Tourist Industry: A Case Study of Gay Men Purchasing Decision in the Thailand Metropolitan Districts | Hatsadee Wangpimoon | Kasemson Pipatsirisak; Sumas Wongsunopparat |
2019 | The impact of brand trust, perceived product quality and perceived value on Chinese consumers' buying intention of Chinese brand automobiles | Wang Yupeng | Kasemson Pipatsirisak |
2017 | The impact of destination image and words of mouth on Chinese tourists' destination decision to visit Thailand | LI HAO | Kasemson Pipatsirisak |
2019 | The impact of perceived risk, mobile payment characteristics and customer satisfaction on Chinese users’ decision to use mobile payment | Guo Yu | Kasemson Pipatsirisak |
2019 | The Impact of Perceive Value, Word of Mouth, Brand Trust on Customer's Intention to Use the Service of Beauty Surgery | Bin Liao | Kasemson Pipatsirisak |
2019 | The impact of price, quality, and environmental concern on adopting decision of green package for Thai consumer | Anuntachai Phinijkijsophon | Kasemson Pipatsirisak |
2017 | The Impact of Store Image on Brand Loyalty Among Thai Customers to Use the Service of Japanese Restaurant in Bangkok District | Guanhao Huang | Kasemson Pipatsirisak |
2016 | The Impacts of Perceived Risk and Destination Image on Chinese Visitor’s Decision and Destination Loyalty for Visiting Thailand | Bingru Zhang | Sriwan Thapanya; Kasemson Pipatsirisak |
2018 | The Impacts of Product Attributes, Physical Environment and Cutural Awareness on Chinese Visitors to Visit Night Market in Bangkok | Wu Xuan | Kasemson Pipatsirisak |
Showing results 1 to 20 of 23
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