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Title: | Small Hotel Entrepreneur Decision during Thailand Political Crisis in Thailand |
Authors: | Kamol Srinarula |
Keywords: | Entrepreneur Political Crisis Small Hotel |
Issue Date: | 2015 |
Publisher: | Bangkok University |
Abstract: | Researcher had extensively explored into aspect of how political crisis affects small hotels, in Bangkok and importance in decision making process. However the field of research on building an integrative model under political crisis is uncultivated. The systematics decision model in political crisis, is built in this paper by integrating factors in to decision making model under crisis: Examining two real life cases developed by Dechao Zeng and Xiayu Zhang 2014 There are four main elements in the construction of the decision process model under political crisis, psychological effects, risk and uncertainty and past experiences and characteristic of decision maker. The model is expressed in two formats. The first is in mathematical formulas, the second is in the form of flowchart that turns the abstract thinking in to a concrete phrase which is individual quo, identification, development and selection. |
Description: | Independent Study(M.B.A.)--Graduate School, Bangkok University, 2015 |
Advisor(s): | Kasemson Pipatsirisak |
URI: | http://dspace.bu.ac.th/jspui/handle/123456789/4555 |
Appears in Collections: | Independent Studies - Master Independent Studies
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