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Issue Date | Title | Author(s) | Advisor(s) | 2530 | Bangkok University students' attitudes to the use of English as a medium of instruction | Boonprom Atiratana | - |
2017 | Brand Choice of Chinese Consumers to Adopt Digital Payment Platform in Thailand Focusing on Alipay, Wechat Pay, and Union Pay | Longhui Feng | Sumas Wongsunopparat; Lokweetpun Suprawan |
2018 | Brand Choice of Shopping Online among Top Three Social Media (Facebook, Instagram, and Line) in Thailand | Xiaodan Chen | Sumas Wongsunopparat |
2010 | Brand loyalty of chain convenience store (a study of 7-Eleven stores in Bangkok) | Pailin Charoensinoran | James, Paul TJ |
2015 | Bribe Payment Experience and Bribe Taking Acceptability among Koreans Working in Thailand | Jooyeon Lee | Vanchai Ariyabuddhiphongs |
2022 | Building Knowledge-intensive Organizations (KIO) via acquiring talented knowledge workers: A case study of recruiting and managing new faculty members at Baise University | Ting Xu | Dongcheol Heo; Qiuxue Luo |
21-May-2021 | Business Model Innovation Roadmap for the Digital Transformation Process of a German SME | Amaury-Alexandre Schaller | Ronald Vatananan-Thesenvitz |
2020 | Business models to promote online food ordering and delivery for Chinese students in Bangkok | Xiaodan Chen | Xavier Parisot; Johan Van Rooyen; Qinghua Qin |
2021 | Celebrity endorsement in advertising and audience’s brand perception: A case study of Vivo Thailand | Yunshan Wei | Vimviriya Limkangvanmongkol |
2564 | Chinese tourist satisfaction towards travel website: the case study of www.ctrip.com | Meiyuan Chen | Siwasak Pansukkum |
2019 | Choice Decisions toward Luxury Goods of the Young Consumers in Wuhan,China | Xuan Wu | Sumas Wongsunopparat |
2016 | Choice Decisions toward Online/Off line Shopping of Second Hand Luxury Brands in Bangkok, Thailand | Paweena Sengmanee | Sumas Wongsunopparat |
2561 | CLC Production (Creative Low Cost Production) | อาทิตย์ บัวงาม | สรรค์ชัย เตียวประเสริฐกุล; ปีเตอร์ รุ่งเรืองกานต์ |
2019 | Clothing Advertising on WeChat and It’s Influence on Chinese People’s Purchase Intention | Peng Xizi | Boonlert Supadhiloke |
2019 | Co-creation of Brands: A Bibliometrics Assessment of Existing Literature | Nils Love Amadeus Noren | Dr. Ronald Vatananan-Thesenvitz |
2014 | Collectivism and Turnover Intention: the Mediating Effect of Organizational Identification | Phan Thy Nhan | Vanchai Ariyabuddhiphongs |
2019 | Communicating Social Support for Thai Men who have Sex with Men with HIV/AIDS | Wuttichai Phaovanich | Austin S. Babrow |
2011 | Communication and information-seeking strategies used to build trust and reduce uncertainty among customers of McDonald’s restaurants in Bangkok, Thailand | Pariya Rinrattanakorn | James, Anita C. |
2001 | Communication apprehension and perceptions of understanding in computer-mediated communication : the use of electronic mail in Thai automotive industry | Danai Kristhanin | Aden, Roger |
2004 | Communication satisfaction as moderator of the relationship between organizational commitment and willingness to participate in planned organizational change : a case study in two Thai organizations | Suchart Otaivites | James, Anita C. |
Showing results 87 to 106 of 4427
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