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Issue DateTitleAuthor(s)Advisor(s)
19-Jul-2023The Influence of Passenger Attitudes, Passenger Behavior and Pricing Strategy Towards Decision to Choose a Low-Cost Carrier In ThailandYasumando SitumorangSuthinan Pomsuwan
2023The Influence of Perceived Benefit, Attitude, and Trust on Behavioral Intention: A Case Study of Chinese Users Towards Yu’E Bao’s FinTech Products and Services in Beijing, ChinaYang ChengDuoChutimavadee Thongjeen
2020The influence of psychological, social, and cultural factors towards on online shopping in Bangkok, ThailandMeral AcemogullariSuthinan Pomsuwan
2018The Influence of Social Media Use and Travel Motivation on the Perceived Destination Image and Travel Intention to Taiwan of the Thai PeopleChu, Chun-PeiSuwannee Luckanavanich
2020The influence of social network as a communication process on the online guesthouse reservation decision of generation, the case study of Pai, Mea Hong SonKewalin LanchakronmongkonTiwa Park
2018The influence of source credibility of Thai celebrity's endorsement in Dtac advertisement on Instagram toward customers' brand perception and purchase intention: A case of Aum PatcharapaTanin AungamrungSuwannee Luckanavanich
2020The influence of team communication, collective efficacy, and athlete satisfaction on team performance efficiency among multicultural rugby players in Bangkok MetropolitanSoravit AophonPacharaporn Kesaprakorn
2016The Influence of Team Psychological Safety on Team Knowledge Creation: A Comparative Study between Thai, French and American Engineering TeamsCauwelier, PeterRibiere, Vincent; Bennet, Alex
2017The influence of Thai emotional intelligence on employees’ knowledge sharing attitude in a commercial bank in ThailandChanthawan SathitsemakulFrancesco A. Calabrese; Lugkana Worasinchai
2019The influences of marketing mix in attracting audiences to view Chinese fiction films: A case study of the Sino Film “Dying to Survive” (2018)Bai ChenPacharaporn Kesaprakorn
5-Sep-2020The Influences of Thai Hip Hop Music and American Hip Hop Music on Their Audience in ThailandKoki NakanoRosechongporn Komolsevin
2018The Internet and Agenda Setting: The Interplay among Chinese Social Media, Online Media, and Chinese Mainstream News Media Regarding Thailand Tourism IssuesLi YingBoonlert Supadhiloke
2015The Internet Uses and Gratifications for Health Information among Quinquagenary and Older ChineseLiu, ZhiouBoonlert Supadhiloke
2018The key elements of horror films: Comparative study between Thailand and ChinaLi ZheyuBoonlert Supadhiloke
2016The Main Factors that Influence Consumer Intention Toward to Healthy Food Consumption in ThailandTheptarin YodmongkonlerkItthi Tontyaporn
21-Jun-2021The Narrative Time on Pixar Animated Film “COCO” from Hofstede’s Cultural DimensionsMs.Chen YueSuwannee Luckanavanich
2019The perception of Chinese tourist on Thai cultural related activitiesSun, YuePong Wisessang
2016The Portrayal of Female Fashion Magazine (Rayli) and Chinese Young Women’s Attitudinal and Behavioral ChangeWanxing ChenSuwannee Luckanavanich
2018The portrayal of romantic relationships in Chinese romantic filmsHuang, XiuzhenPong Wisessang
2016The Relationship Among Young Malaysian-Indians’ Self-Perceived Family Communication Patterns, Media Exposure On Tamil Movies And Their Attitude And Beliefs Toward Violence In Daily Life ContextKala SukumarPacharaporn Kesaprakorn; Thanawat Naigowit
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