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Issue Date | Title | Author(s) | Advisor(s) | 2024 | The Development of the Thai Chinese New Generation Business Association's Members Case study :Woei Hao Latex Company Limited | Ma Xinghai | Nathanicha Na Nakorn |
2023 | The Effectiveness of Eco-Labels in Influencing Consumer Behavior for FMCG Products in Bangkok, Thailand | Riku Santeri Nummi | Suthinan Pomsuwan |
2020 | The Effectiveness of Influencer Marketing on Social Media: Facial Cosmetics Targeting Generation Y and Generation Z in Bangkok | Jiaye Liu | Rosechongporn Komolsevin |
2023 | The Effect of AI Awareness, Perceived Job Security, Employee Engagement, and Self-efficacy on Turnover Intention among Thai Employees in Hotel Business | Hnin Hnin Yu Kyaw | Krairoek Pinkaeo |
2019 | The Effect of Application Features and Commitment on Trust and E-Loyalty of Consumers Using Online Hotel and Flight Booking | Wassamon Poungnoi | Lokweetpun Suprawan |
29-Nov-2021 | The Effect of Attitude and Perception of Consumers in Yangon (Myanmar) towards Purchase Decisions of Thailand Imported Fish Sauce | Yin May Oo | Sumana Theerakittikul |
2019 | The Effect Of Brand Image, Product Quality and Sale Promotion to Thai Consumers Decesions to Purchase Korean Brand Cosmetics in Bangkok District | Hsi Thu Pyae Sone | Kasemson Pipatsirisak |
2019 | The effect of customer expectation and customer satisfaction on revisiting at Pullman Bangkok Grande Sukhumvit Hotel | Vorapol Yawanangkul | Kasemson Pipatsirisak |
2021 | The Effect of Factor and Source Credibility of NBA Athlete Celebrity’s Endorsement Toward Chinese Customers’ Brand Perception and Brand Loyalty: A Case of Kobe Bryant in Ele.me’s Advertisement on Weibo | Wei Mei | Rosechongporn Komolsevin |
2023 | The Effect of Restaurant’s Employees, Price, and Aesthetic Values Impacting on Customers Intention to Revisit the Restaurant in Bangkok | Kan Kyun | Suthinan Pomsuwan |
2016 | The effect of service quality and customers' satisfaction on their repurchase intention of Tisco bank's hire purchase department | Methee Panyaphacharakul | Krairoek Pinkaeo |
2024 | The Effects of Culture-Embedded Advertisements on Consumers’ Brand Recognition and Brand Preference: A Case Study of Johnson & Johnson | Yiyin Liang | Ratanasuda Punnahitanond |
2009 | The effects of leadership abilities (transformational and transactional leadership behaviors) and decision making abilities on job satisfaction and productivity in job of Thai female employees | Pradhan, Partha Pratin | Wuthichai Sitthimalakorn |
2019 | The Effects of Motivation and Perceived Value on Tourist Satisfaction and Loyalty: A Case of Chinese F.I.T. Tourists to Thailand | Mengjiao Yang | Somyot Wattanakamolchai; Duangthida Nanthapirat |
2013 | The effects of sensory marketing on the implementation of fast-food marketing campaigns | Buitrago, Natalia | James, Paul TJ; Lwin, Tun |
2020 | The Effects of Service Quality, Website Design, Information Quality, and Online Payment System on Customer satisfaction with meituan in nanning city of china | Jijia Wang | Khomson Tunsakul |
2020 | The effects of trust, perceived service quality, and corporate image on customer loyalty to china mobile in the dali city of china | Da Bao | Khomson Tunsakul |
2019 | The effects of violent content in Sina Weibo on Chinese generation Y's perception | Xie Zimeng | Boonlert Supadhiloke |
2005 | The efficiency in Thai financial sector after the financial crisis | Supachet Chansarn | - |
2010 | The evaluation of consumers perception related to product attributes and the effect on price sensitivity, brand loyalty, and impulse purchase of mobile phones | Pratumrat Sopin | Wuthichai Sitthimalakorn |
Showing results 436 to 455 of 4936
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