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Title: | The Effect of AI Awareness, Perceived Job Security, Employee Engagement, and Self-efficacy on Turnover Intention among Thai Employees in Hotel Business |
Authors: | Hnin Hnin Yu Kyaw |
Keywords: | AI awareness Perceived Job Security Employee Engagement Turnover Intention Self-Efficacy |
Issue Date: | 2023 |
Publisher: | Bangkok University |
Abstract: | The purpose of this research was to study the effect of AI Awareness,
Perceived Job Security, Employee Engagement, Self-efficacy on Turnover Intention
Among Thai employees in hotel business. The 151 respondents were Thai employees
who were working at the hotel, which utilizes AI, in Bangkok, Thailand. As a
research instrument, the questionnaire was used to distribute surveys and gather data
from respondents. The statistic used for data analysis are frequency, percentage, mean
and standard deviation. The result was found that Job Security with Severity of
Threats dimension has the most significant impact on turnover intention followed by
Engagement with Psychological Contract dimension while AI awareness, Job Security
with Powerlessness, Engagement with Empowerment dimension, and Self-Efficacy
have no impact on turnover intention at the significant level of 0.05 |
Description: | Independent Study(M.B.A)-- Master of Business Administration, Graduate School, Bangkok University 2021 |
Advisor(s): | Krairoek Pinkaeo |
URI: | http://dspace.bu.ac.th/jspui/handle/123456789/5482 |
Appears in Collections: | Independent Studies - Master Independent Studies
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