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Browsing by Author Sumas Wongsunopparat

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Issue DateTitleAuthor(s)Advisor(s)
2018Factors Affect Customer's Choice Decision on Telecommunication Service Provider in Bangkok, ThailandGuo QuSumas Wongsunopparat
2019Factors affecting consumers’ purchase decisions of street food in BangkokXu JiSumas Wongsunopparat
2017Factors affecting E-loyalty towards online shopping platform in Bangkok ThailandMo.YiSumas Wongsunopparat
Jan-2017Factors affecting purchase decision of Top three Tissue brands ( Kleenex , Scott and Cellox) of customers in BangkokKanokwan ChowchoteSumas Wongsunopparat
2017FACTORS INFLUENCING CHOICE DECISION BEHAVIOR OF CHINESE TOURIST ON THAI AIR TICKET ONLINE BOOKING: A CASE STUDY OF CTRIP.COM, QUNAR.COM, ELONG.COMYin HuangSumas Wongsunopparat
2017Factors influencing choice decision of foreign patients towards medical tourism in Bangkok, Thailand: a case study of Bangkok hospital, Bumrungrad international hospital, Samitivej hospitalJian PanSumas Wongsunopparat
2018Factors Influencing Companies' Purchasing Decisions on Plastics Resins in ThailandLi xiong dongSumas Wongsunopparat
26-Jul-2016Factors Influencing Consumer Brand Choice of Top 3 Taxi Booking Mobile Applications in Bangkok: Uber, GrabTaxi and Easy TaxiWatchareebhorn SakunlertvattanaSumas Wongsunopparat
21-Apr-2023Factors influencing Consumer’s Driving Behavior of Most Preferred Luxury Car Brand in Bangkok ThailandNatthanon TapanyaSumas Wongsunopparat
15-May-2023Factors Influencing Customer Choice Decision of Property Management Company In Bangkok ThailandMareena AdamSumas Wongsunopparat
2016Factors Influencing Customer Doughnut Brand Choice Decision in Thailand, Focusing on Mister Donut, Dunkin' Donuts and Krispy Kreme DoughnutsHaoqiang ZhuSumas Wongsunopparat
Jul-2021Factors Influencing Japanese Decision Makers in Thailand When They Purchase Capital Measurement Equipment for Automatic Industry.Teruhide MaruchiSumas Wongsunopparat
28-Jan-2018Factors that impact on brand loyalty in Top Three Banks (Siam Commercial Bank, Kasikorn Bank, Bangkok Bank) in BangkokQueni HuangSumas Wongsunopparat
2023Factors that Influences Patient Loyalty in Private Hospitals in Bangkok, ThailandMohammed Imran LoojiSumas Wongsunopparat
2015How Promotion at 7-Eleven Influences to Customer PurchasingOracha KamsuwanSumas Wongsunopparat
2015Key Factors in Hypermarket Business that Effect on Customer‘s RepurchaseRani PandeySumas Wongsunopparat
2015Key Success Factor Of Anantara Traditional Thai Hotel To Entering A New Market In Luang Prabang LaosNgugen Ngoc Phuc ToanSumas Wongsunopparat
2016Purchasing Decision towards Top Three Fast-Food Brands in Thailand: A Case Study of KFC, McDonald’s and Chester’s Grill in ThailandPhompassorn BoontavipitakSumas Wongsunopparat
2023Study of factors influencing consumer to adopt CryptocurrencyZhai NanjunSumas Wongsunopparat
2023Study of Factors Influencing Digital Transformation Process in BangkokThusitha De SilvaSumas Wongsunopparat
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