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Browsing by Issue Date
Showing results 101 to 120 of 4727
| Issue Date | Title | Author(s) | Advisor(s) | | 2015 | Effects of Sales Promotion on Purchasing Decision of Customer: A Case Study of Baskin Robbins Ice – Cream Franchise Thailand | Ajan Shrestha | Sriwan Thapanya; Sumas Wongsunopparat |
| 2015 | The Relationship between Parents’ Self-perceived Family Communication Patterns, Self-reported Conflict Management Styles, and Self-reported Relationship Satisfaction with their Children in Thimphu City, Bhutan | Kezang Wangmo | Pacharaporn Kesaprakorn; Thanawat Naigowit |
| 2015 | Customer Purchase Decision On Chinese PVB Film Products In Thailand 2014 | Huang Lin | Sumas Wongsunopparat |
| 2015 | Relationship Between Peace of Mind and Organizational Citizenship Behavior:The Mediate Role of Loving Kindness | Atiwat Pratchawittayagorn | Vanchai Ariyabuddhiphongs; Chuta Thianthai |
| 2015 | Transformational Leadership and Turnover Intention: The Mediating Effects of Trust and Job Performance | Saiful Islam Khan | Vanchai Ariyabuddhiphongs; Sumas Wongsunopparat |
| 2015 | The ‘Beauty Models’ Portrayed by Women's Magazines and their Stereotypical effects on Women in the Russian Federation | Anna Vasilyeva | Boonlert Supadhiloke; Pong Wisessang |
| 2015 | Key Success Factor Of Anantara Traditional Thai Hotel To Entering A New Market In Luang Prabang Laos | Ngugen Ngoc Phuc Toan | Sumas Wongsunopparat |
| 2015 | Bribe Payment Experience and Bribe Taking Acceptability among Koreans Working in Thailand | Jooyeon Lee | Vanchai Ariyabuddhiphongs |
| 2015 | Ethnocentrism and Rhetorical Sensitivity in the New Media Age: A Case Study of Bangkok University Students | James Montgomery Chow | Rosechongporn Komolsevin; Ratanasuda Punahitanond |
| 2015 | A Study of Key Factors Influencing for Imported Beer Brand Choice Decision in Thailand | Yingxi Jiang | Sumas Wongsunopparat |
| 2015 | The Internet Uses and Gratifications for Health Information among Quinquagenary and Older Chinese | Liu, Zhiou | Boonlert Supadhiloke |
| 12-Dec-2015 | Factors Influencing Purchase Intention Towards Cup Yogurt | Taweesak Amarukachoke | Sumas Wongsunopparat, |
| 2016 | Electronic Words of Mouth in Facebook: A case study of SK-ll in taiwan | Liang Huang | Ratanasuda Punnahitanond; James Gomez |
| 2016 | The Relationship between Consumers’ CSR Participation and their Intention to Purchase: A Case Study on Inner Mongolia Yili Industrial Group Co., Ltd. | Zhong, Wendi | Pacharaporn Kesaprakorn |
| 2016 | The Portrayal of Female Fashion Magazine (Rayli) and Chinese Young Women’s
Attitudinal and Behavioral Change | Wanxing Chen | Suwannee Luckanavanich |
| 2016 | The Influence of Team Psychological Safety on Team Knowledge Creation: A
Comparative Study between Thai, French and American Engineering Teams | Cauwelier, Peter | Ribiere, Vincent; Bennet, Alex |
| 2016 | Purchasing Decision towards Top Three Fast-Food Brands in Thailand: A Case Study of KFC, McDonald’s and Chester’s Grill in Thailand | Phompassorn Boontavipitak | Sumas Wongsunopparat |
| 2016 | The Study of Factors that Influence Consumer Purchasing Decisions towards Top Three Fast Food Brands Including Kfc, Pizza Hut and Lotteria in HoChiMinh City, Vietnam | Pham Hong Giang | Sumas Wongsunopparat |
| 2016 | A Study of Consumer Choice Decision in Shopping at Community Mall among K-Village,J-Avenue and Rainhill on Sukhumvit Road,Thailand | Paisit Klomkongthong | Sumas Wongsunopparat |
| 2016 | A Study of Key Influencing Factors on Customer's Brand Choice Decision of Fast Fashion Category in Bangkok Focusing on Top Three Brands: Zara, H&M and Uniqlo | Konwika Phochatan | Sumas Wongsunopparat |
Showing results 101 to 120 of 4727
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