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DSpace at Bangkok University >
Browsing by Type Independent Studies
Showing results 1 to 20 of 3014
| Issue Date | Title | Author(s) | Advisor(s) | | 2016 | A behavioural study of “Generation Y” living in Bangkok with regards to music consumption and digital media path | Jita Wanitkanchai | Chutima Kedsadayurat |
| 2015 | A Case Study to understand the Factors that promote and facilitate Medical Tourism in Thailand with regards to Services provided by Hospitals | Tejasvi Vasudevan | Sriwan Thapanya |
| 2017 | A comparattive study of choice decision between public and private University in Thailand | Veeraya Boonrak | Sumas Wongsunopparat |
| 2015 | A Cross-cultural Analysis of Disney Mulan film and Chinese Mulan Drama impacts on Chinese Audience’s Attitude | Wenmin Mo | Boonlert Supadhiloke |
| 2004 | A modified technology acceptance model for analyzing the determinants affecting initial and post intention to adopt mobile technology in Thailand | Somboon Thanarithiporn | Lee, Sang M. |
| 2020 | Analysis of advertising appeals and execution styles of cosmetic television commercials aired in China: Take examples of 12 cosmetic brands | Sun Yu | Vimviriya Limkangvanmongol |
| 2016 | Analysis of Chinese Generation Y’s Viewing Gratification of Web Series | Wei Yijun | Boonlert Supadhiloke |
| 2019 | Analysis On The Impact Of Training And Development on Employee Productivity In SABAI @ INYA Restaurant In Yangon, Myanmar | Kaung San | Lokweetpun Suprawan |
| 2016 | An Analysis of China's Rumor Spreading Process Via Sina Weibo | Dang Zirui | Boonlert Supadhiloke |
| 16-Jan-2019 | An Analysis of Chinese Documentary in We-media Times | LISHUANG MA | Boonlert Supadhiloke |
| 2014 | An analysis of media literacy skills among chinese sina weibo users | Mengwei Zhang | Booonlert Supadhiloke |
| 13-Jan-2020 | An Assessment of Consumer Purchasing Intention Towards Environmentally Friendly Packaging For Ready-to-drink Tea and Coffee From The Study of Consumers Visiting Terminal 21 Mall, Asok, Bangkok | Mr. Dibyashwor Raj Baidya | Paul TJ James |
| 2017 | Andy Murray as A Role Model for Thai Children | Lerdsin Siripoon | Boonlert Supadhiloke |
| 2018 | An Examination of the Communication Strategy Undertaken by Beauty Influencers on Instagram | Sararin Duangkae | Patama Satawedin |
| 2019 | An User-Generated Content Strategy on Brand Equity and Customer Satisfaction toward Purchase Intention among South Korean Millennials: A Case Study of Innisfree | Seoyun Kim | Pacharaporn Kesaprakorn |
| 2009 | Assessing the students perceived learning usefulness of knowledge management IT tools in higher education : a case study of two international programs at Bangkok university | Mamun, Abdullah | Ribiere, Vincent |
| 2016 | A Study of CCTV Versus International Media Reporting of Chinese Disaster, An Analysis of The Tianjin Disaster | Mao Shulin | James Gomez |
| 17-Dec-2016 | A Study Of Consumer Brand Choice Decision In Carbonated Soft Drinks In Particular Pepsi, Coke And Est (Top 3 Brands) In Bangkok, Thailand | Sonam Kumari | Sumas Wongsunopparat |
| 16-Dec-2016 | A Study of Consumer Choice Decision in Shopping at Community Mall among K-Village,J-Avenue and Rainhill on Sukhumvit Road,Thailand | Paisit Klomkongthong | Sumas Wongsunopparat |
| 2009 | A study of consumer's behavior towards ovaltine yen crunchy | Pakasornthachaporn Chonapathompikunlert | Wuthichai Sitthimalakorn |
Showing results 1 to 20 of 3014
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