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Issue Date | Title | Author(s) | Advisor(s) | 2023 | A systematic literature review with bibliometric analysis: triple bottom line of sporting eventsline | Nguyen Ngo Hoang Phuong | Ronald Vatananan-Thesenvitz |
2017 | At The Intersection: The Role of Attitude and Intent in Ethical Decision Making of Advertising Practitioner in Digital Age | Sawitree Cheevasart | McKerrow, Raymie |
27-Jan-2019 | Attitude, Social Influence, Shopping Motivation, and Perceived Usefulness Affecting Online Shopping Satisfaction of Chinese Consumers in Kunming City, China | Tao Tao | Nittana Tarnittanakorn |
27-Jan-2019 | Attitude, Social Influence, Shopping Motivation, and Perceived Usefulness Affecting Online Shopping Satisfaction of Chinese Consumers in Kunming City, China | Tao Tao | Nittana Tarnittanakorn |
2019 | Attitudes of Thai residents towards multi-dimensional impacts of Chinese tourism in Thailand | Linxi Wang | Somyot Wattanakamolchai |
2013 | Attitude towards Facebook advertising | Lukka, Ville | James, Paul TJ; Lwin, Tun |
2022 | Attitude, Trust, Subjective Norm, Perceived Behavioral Control, Brand Positioning, and Price Affecting Intention to Purchase Local Organic Products of Consumers in Bangkok | Chalisa Kunkrom | Nittana Tarnittanakorn |
12-Dec-2019 | Attitudinal and psychological factors affecting perceived value and buying intention for fashion garment in Myanmar market | Thinn Thinn Aung | Kasemson Pipatsirisak; Suthinan Pomsuwan |
2530 | Bangkok University students' attitudes to the use of English as a medium of instruction | Boonprom Atiratana | - |
2017 | Brand Choice of Chinese Consumers to Adopt Digital Payment Platform in Thailand Focusing on Alipay, Wechat Pay, and Union Pay | Longhui Feng | Sumas Wongsunopparat; Lokweetpun Suprawan |
2018 | Brand Choice of Shopping Online among Top Three Social Media (Facebook, Instagram, and Line) in Thailand | Xiaodan Chen | Sumas Wongsunopparat |
2020 | Brand Communication Via Mobile Application for New Energy Automobile: A Content Analysis of NIO Brand in CHINA | Wang Peng Xiang | Ratanasuda Punnahitanond |
22-Aug-2023 | Brand image and consumer purchasing behavior in online store Case study: shein thailand | Zhang Yuanyuan | Sumana Theerakittikul |
2010 | Brand loyalty of chain convenience store (a study of 7-Eleven stores in Bangkok) | Pailin Charoensinoran | James, Paul TJ |
2015 | Bribe Payment Experience and Bribe Taking Acceptability among Koreans Working in Thailand | Jooyeon Lee | Vanchai Ariyabuddhiphongs |
19-May-2023 | Building characters with cultural values: textual analysis of protagonists versus antagonists in disney animated films | Mingcan Xu | Rosechongporn Komolsevin |
2022 | Building Knowledge-intensive Organizations (KIO) via acquiring talented knowledge workers: A case study of recruiting and managing new faculty members at Baise University | Ting Xu | Dongcheol Heo; Qiuxue Luo |
21-May-2021 | Business Model Innovation Roadmap for the Digital Transformation Process of a German SME | Amaury-Alexandre Schaller | Ronald Vatananan-Thesenvitz |
2020 | Business models to promote online food ordering and delivery for Chinese students in Bangkok | Xiaodan Chen | Xavier Parisot; Johan Van Rooyen; Qinghua Qin |
2021 | Celebrity endorsement in advertising and audience’s brand perception: A case study of Vivo Thailand | Yunshan Wei | Vimviriya Limkangvanmongkol |
Showing results 90 to 109 of 4727
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