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Browsing by Subject Social Influence

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Issue DateTitleAuthor(s)Advisor(s)
2019Performance Expectancy, Effort Expectancy, Social Influence, Facilitating Conditions, and Relative Advantage Affecting Chinese Customers’ Decision to Use Mobile Payment in BangkokXiaomeng DongNittana Tarnittanakorn
25-Jan-2019Price awareness, social influence, sales promotion and brand awareness affecting purchase intention of cosmetic in BangkokSu XinheKasemson Pipatsirisak
2019The relationship between social influence,product attributes,perceived price, brand trust and intention of Chinese people to purchase Thai riceLiyuan ChenKasemson Pipatsirisak
Showing results 1 to 3 of 3

 

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