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Browsing by Subject Consumer behavior--Case studies

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Showing results 1 to 7 of 7
Issue DateTitleAuthor(s)Advisor(s)
2009A study of consumer's behavior towards ovaltine yen crunchyPakasornthachaporn ChonapathompikunlertWuthichai Sitthimalakorn
2010A study of factors influencing purchase decision in an online jewelry storeMyllymaki, Risto-PekkaJames, Paul TJ
2009Customers' decision factors on online shoppingWoravut NateeprachthaveechaJames, Paul T.J.
2009Effect of brand image and product features toward purchasing laptopsRattanapong ChokpiromwongsaJames, Paul TJ
2009Factors affecting consumer-initiated online brand community commitment and brand loyalty : case study of www.yaris-club.netNaphajira SangjindavongWuthichai Sitthimalakorn
2009The impact of promotional activities on customer purchasing behavior at Tesco LotusYang, ZhantingJames, Paul TJ
2009The study of consumer perception towards service quality of The Pizza CompanyKessara KrajangjaengJames, Paul TJ
Showing results 1 to 7 of 7

 

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