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Showing results 1 to 6 of 6
Issue DateTitleAuthor(s)Advisor(s)
2020Analysis of advertising appeals and execution styles of cosmetic television commercials aired in China: Take examples of 12 cosmetic brandsSun YuVimviriya Limkangvanmongol
2022Customers’purchase decision on facebook applicationVarin ViboonchakChutimavadee Thongjeen
2019Effect of spokesperson types and the use of first person pronoun in crisis communication on food organization reputation and purchase intentionSarinya KongtiengRosechongporn Komolsevin
2015A Thai’s Perspective towards Ambient Advertising StrategyAnkita MalhotraSumas Wongsunopparat
2019The Female Stereotype: A Case Study of Chinese TV Commercials in ChinaDeng ShuangPatama Satawedin
2018The influence of source credibility of Thai celebrity's endorsement in Dtac advertisement on Instagram toward customers' brand perception and purchase intention: A case of Aum PatcharapaTanin AungamrungSuwannee Luckanavanich
Showing results 1 to 6 of 6


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