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DSpace at Bangkok University >
Browsing by Author Sumas Wongsunopparat
Showing results 39 to 58 of 74
| Issue Date | Title | Author(s) | Advisor(s) | | 2016 | Factors Influencing Customer Doughnut Brand Choice Decision in Thailand, Focusing on Mister Donut, Dunkin' Donuts and Krispy Kreme Doughnuts | Haoqiang Zhu | Sumas Wongsunopparat |
| Jul-2021 | Factors Influencing Japanese Decision Makers in Thailand When They Purchase Capital Measurement Equipment for Automatic Industry. | Teruhide Maruchi | Sumas Wongsunopparat |
| 28-Jan-2018 | Factors that impact on brand loyalty in Top Three Banks (Siam Commercial Bank, Kasikorn Bank, Bangkok Bank) in Bangkok | Queni Huang | Sumas Wongsunopparat |
| 2015 | How Promotion at 7-Eleven Influences to Customer Purchasing | Oracha Kamsuwan | Sumas Wongsunopparat |
| 2015 | Key Factors in Hypermarket Business that Effect on Customer‘s Repurchase | Rani Pandey | Sumas Wongsunopparat |
| 2015 | Key Success Factor Of Anantara Traditional Thai Hotel To Entering A New Market In Luang Prabang Laos | Ngugen Ngoc Phuc Toan | Sumas Wongsunopparat |
| 2016 | Purchasing Decision towards Top Three Fast-Food Brands in Thailand: A Case Study of KFC, McDonald’s and Chester’s Grill in Thailand | Phompassorn Boontavipitak | Sumas Wongsunopparat |
| 5-Dec-2020 | Study of Factors that Effect and Influences on The Personal Financial Management of The Young Adult | Ye Ko Ko Htet | Sumas Wongsunopparat |
| 2019 | Study of Factors that Influence Financial Wellness in Bangkok’s Population, Thailand | Arun Pawa | Sumas Wongsunopparat |
| 2015 | Study of Key Driving Factor Affecting Job Satisfaction in Standard Can Co, Ltd. Thailand | Wisinee Roumlarp | Sumas Wongsunopparat |
| 12-Dec-2021 | Study of Suitable leadership style for service industry in Bangkok | Pranee Jaroensuk | Sumas Wongsunopparat |
| 2015 | Study of Thai women purchase decision of Korea cosmetic in Bangkok area | Jariya Boonmee | Sumas Wongsunopparat |
| 2015 | Summary Of The Reasons For China’s Inflation Occurred | Difan Cui | Sumas Wongsunopparat |
| 2015 | A Thai’s Perspective towards Ambient Advertising Strategy | Ankita Malhotra | Sumas Wongsunopparat |
| 2015 | The factor of influencing consumer satisfaction to purchase and repurchase skin care products through online shopping in bangkok | Pharanya Paiboonthavornying | Sumas Wongsunopparat |
| 2017 | The Impact of Brand Image and Customer Values upon Buying Decisions and Brand Loyalty of Hotels in the Thai Tourist Industry: A Case Study of Gay Men Purchasing Decision in the Thailand Metropolitan Districts | Hatsadee Wangpimoon | Kasemson Pipatsirisak; Sumas Wongsunopparat |
| 2015 | The Impact of Social Media Marketing On Fine Dining Choice Decision | Kanjana Pattanachai | Sumas Wongsunopparat |
| 2016 | The Impact QSR’s CSR Program Influences on QSR Brand Choice in Bangkok | Naruemon Kaewmanee | Sumas Wongsunopparat |
| 2015 | The Impcact Of Human Resource Management Practices Over Supply Chain Qualitative Performance | Yunus Emre Bulut | Sumas Wongsunopparat; Kasemson Pipatsirisak |
| 2015 | The Study of Brand Choice Decision of Top 3 Global Brand Quick Serviced Restaurant (KFC, McDonald’s, Burger King) in Bangkok | Xin, Guan | Sumas Wongsunopparat |
Showing results 39 to 58 of 74
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