DSpace at Bangkok University >
Browsing by Type Theses
Showing results 68 to 87 of 347
Issue Date | Title | Author(s) | Advisor(s) | 2021 | Online travel agencies in China: The impact of online reviews, trust, perceived risk, perceived ease of use, perceived usefulness and perceived enjoyment on purchase intention | Hanxin Zhang | Rosechongporn Komolsevin |
2021 | Open innovation logics and practices generative mechanisms in Thai food machinery SMEs new product development: multiple case studies | Throngvid Hongsaprabhas | Xavier Parisot |
2009 | Participatory development communication and people's happiness in a Bhutanese community | Khampa | Boonlert Supadhiloke; Kinlay, dorjee |
2002 | A positive organizational behavior approach to work motivation : testing the core confidence model in China | Li, Weixing | Luthans, Fred |
2015 | Relationship Between Peace of Mind and Organizational Citizenship Behavior:The Mediate Role of Loving Kindness | Atiwat Pratchawittayagorn | Vanchai Ariyabuddhiphongs; Chuta Thianthai |
2022 | Response Strategy to Negative Electronic Word-of-Mouth: A Case Study of Marriott International in China | Zhang Jiahui | Rosechongporn Komolsevin |
2008 | Rhetorical sensitivity and communication competence : a test for convergent validity | Dilbeck, Keith Edward | Rosechongporn Komolsevin; Sudarat D.Chantrawatanakul |
2018 | Sexual violence in Thai soap opera: a case of Sawan bieng (Twisted heaven) | Pornpen Chawalitthada | Boonlert Supadhiloke |
2007 | Speechless in Bangkok : the relationship between students' communication apprehension and their motives for communicating with instructors | Duangdeeden, Hazel Mae C. | Rosechongporn Komolsevin |
2020 | Study of factors influencing Individuals Buying Intentions for Wearable Health Monitoring Devices in Bangkok | Mohammed Suhail Looji | Sumas Wongsunoppart |
5-Dec-2020 | Study of Factors that Effect and Influences on The Personal Financial Management of The Young Adult | Ye Ko Ko Htet | Sumas Wongsunopparat |
2021 | Thai Millennials' Online Political Engagement: Investigating Mechanisms behind Their Motivation | Poiluang Konsongsaen | Ratanasuda Punnahitanond |
2008 | Thai subordinates' perceptions of sex, socio-communicative style, and verbal aggressiveness on supervisor's credibility | Siraya Kongsompong | Miller, Jerry |
2015 | The ‘Beauty Models’ Portrayed by Women's Magazines and their Stereotypical effects on Women in the Russian Federation | Anna Vasilyeva | Boonlert Supadhiloke; Pong Wisessang |
2021 | The comparison between the causal models of buying decision-making behavior among Thai and non-Thai senior tourists traveling in Thailand | Natwara Khotchasit | Somyot Wattanakamolchai; Suchada Chareanpunsirikul |
2019 | The Effects of Motivation and Perceived Value on Tourist Satisfaction and Loyalty: A Case of Chinese F.I.T. Tourists to Thailand | Mengjiao Yang | Somyot Wattanakamolchai; Duangthida Nanthapirat |
2013 | The effects of sensory marketing on the implementation of fast-food marketing campaigns | Buitrago, Natalia | James, Paul TJ; Lwin, Tun |
2017 | The Impact of Brand Image and Customer Values upon Buying Decisions and Brand Loyalty of Hotels in the Thai Tourist Industry: A Case Study of Gay Men Purchasing Decision in the Thailand Metropolitan Districts | Hatsadee Wangpimoon | Kasemson Pipatsirisak; Sumas Wongsunopparat |
2015 | The Impact of Corporate Sustainability Development Guidelines and Managerial Motivations on Corporate-NGO Strategic Partnership in Bangkok | Lea Veera Mea Velasco | Sriwan Thapanya; Manasi Shukla |
2016 | The Impacts of Perceived Risk and Destination Image on Chinese Visitor’s Decision and Destination Loyalty for Visiting Thailand | Bingru Zhang | Sriwan Thapanya; Kasemson Pipatsirisak |
Showing results 68 to 87 of 347
|