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Issue DateTitleAuthor(s)Advisor(s)
2023Persuasion strategies of product reviews by Li Jiaqi account on TikTok: A case study of ChinaYuwen TengRatanasuda Punnahitanond
2023Persuasion strategies promoting the COVID-19 vaccination among Chinese citizens in WeChatYujin YangRatanasuda Punnahitanond
2021Platform-based knowledge management: Motivation, process, and development – A case study of a Thai teachers' community platformPeesadech PechnoiDongcheol Heo
2021Portrayal of Chinese culture in Hollywood films: A case study of Mulan and Kung Fu PandaJiachen WangNattawat Wongwilatnurak
11-Nov-2022Portrayal of Foreign Cultures in Chinese TV Program: A Case Study of Informal TalksXIN FANRosechongporn Komolsevi
2021Portrayal of star image via digital media and its impact on fans’ attitude and behavior : A case of a Chinese star - Kris WuYi XuPitipon Kitirattarkarn
2015Portrayal of Thailand: A Comparative Study of American and Chinese FilmsHuang ShangRatanasuda Punnahitanond
2023Portrayal of villains in Hollywood films: A comparative study of different film genresMaria TindallNattawat Wongwilatnurak
24-Jan-2018Positive factors affecting satisfaction toward sportswear department store A of customers in BangkokChaiyot NorkaewPenjira Kanthawongs
25-Jan-2019Price awareness, social influence, sales promotion and brand awareness affecting purchase intention of cosmetic in BangkokSu XinheKasemson Pipatsirisak
2022Product placement in Chinese variety show: A case study of Back to FieldsChangyan LiuRatanasuda Punnahitanond
2021Promoting Country as Tourist Destination to Chinese Tourists via Weibo: A Case Study of Switzerland Tourism BoardLaiping HuangRatanasuda Punnahitanond
2016Purchasing Decision towards Top Three Fast-Food Brands in Thailand: A Case Study of KFC, McDonald’s and Chester’s Grill in ThailandPhompassorn BoontavipitakSumas Wongsunopparat
2019Recommendation, Customer Satisfaction, Online Shopping Experience, Trust, and Word-of-mouth Affecting Consumer Online Shopping Decision in ChinaLiqin, HeNittana Tarnittanakorn
2018The relationships between perceived serviced quality, perceived value, perceived expectation and customer satisfaction and Myanmar people's satisfaction on the public transportation in YangonAung Htooe KhaingKasemson Pipatsirisak
2020Research and analysis of bachelor students’ creativity: A case study of accountancy and non-accountancy students from Baise University 2020Xu YanDetlef Reis; Wenbin Lin
2019Research Efficiency of Settlement Transactions on Cash Management System and Its Construction for Sophistication of Liquidity ManagementTatsuya KatoRapeesorn Fuangkasem
2022Research on innovative talent management model to support urban innovation in Baise, Guangxi, ChinaYao YinhengXavier Parisot; Varalee Chinerawat; Qiuxue Luo
2020Scrum, a quantitative analysis of functional Versus cross-functional teams in digital companies in ThailandNestor Javier Garcia CantilloDetlef Reis
2021Selling Beauty On Weibo: Content Analysis Of Short Videos’ Weibo Advertising Steategies Appeals, And ExecutionsHang YinVimviriya Limkangvanmongkol
Showing results 248 to 267 of 4099
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