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Browsing by Subject Product Attributes

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Issue DateTitleAuthor(s)Advisor(s)
2023The Impact of Consumer Behavior, Influence Credibility, and Product Attributes Factors towards Online Purchase Intention on Healthy FoodNutnicha PlikarnonSarinya Suttharattanagul
9-Jun-2023The Influence of Environmental Attitude, Social Influence and Product Attributes Factors towards Consumer Purchase Intention in the Green Personal Care (Skincare) Products among Female consumers in Bangkok, ThailandKanyapak JirapattanakulSarinya Laisawat Suttharattanagul
2019The relationship between social influence,product attributes,perceived price, brand trust and intention of Chinese people to purchase Thai riceLiyuan ChenKasemson Pipatsirisak
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