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Browsing by Subject Uses and Gratifications Theory

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Issue DateTitleAuthor(s)Advisor(s)
2016Electronic Words of Mouth in Facebook: A case study of SK-ll in taiwanLiang HuangRatanasuda Punnahitanond; James Gomez
2018Electronic Words-of-Mouth in Weibo: A Case Study of Mistine in ChinaXue TangRatanasuda Punnahitanond
2015The Internet Uses and Gratifications for Health Information among Quinquagenary and Older ChineseLiu, ZhiouBoonlert Supadhiloke
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