|
DSpace at Bangkok University >
Browsing by Subject Online social networks
Showing results 1 to 16 of 16
| Issue Date | Title | Author(s) | Advisor(s) | | 2018 | Brand Choice of Shopping Online among Top Three Social Media (Facebook, Instagram, and Line) in Thailand | Xiaodan Chen | Sumas Wongsunopparat |
| 2019 | Cosmetics reviews and writing styles on Facebook fan page: A case study of top Thai beauty influencers | Jerawan Thammchart | Ratanasuda Punnahitanond |
| 2019 | Facebook as relationship maintenance platform and users’ perceived tie strength: Comparison between friendship types | Michael D. Wykoff | Ratanasuda Punnahitanond; Chalisa Magpanthong |
| 2019 | Factors positively affecting purchase intention of product(s) or service(s) of Facebook users at Lumpini park in Bangkok | Saran Jamjongdumrongkit | Penjira Kanthawongs |
| 2020 | Factors positively influencing online review intention of fashion clothing buyers in Ramkhamhaeng areas in Bangkok via Facebook | Nawinda Kasemkiatthai | Penjira Kanthawongs |
| 2018 | Impact of Website Quality, Customer’s Trust and Customer’s Attitudes Toward On-line Channel on Customer’s Intention to Use Service of Premium Department Stores in Bangkok | Jing JiaYan | Kasemson Pipatsirisak |
| 2019 | The Effect of Application Features and Commitment on Trust and E-Loyalty of Consumers Using Online Hotel and Flight Booking | Wassamon Poungnoi | Lokweetpun Suprawan |
| 2019 | The effects of violent content in Sina Weibo on Chinese generation Y's perception | Xie Zimeng | Boonlert Supadhiloke |
| 2018 | The factors of social media and online content affecting foreign travelers’ decision
making process to visit Thailand | Narat Koopratoomsiri | Lokweetpun Suprawan |
| 2019 | The Impact of Brand Awareness, Sales Promotion, Online Advertising, Product Attributes, on Chinese Tourist’s Intention to Buy Thai Instant Noodle | Weikai Liao | Kasemson Pipatsirisak |
| 2020 | The impact of Chinese tourists’ use of Weibo as their tourist destination selection to Thailand | Danqi Li | Suwannee Luckanavanich |
| 2020 | The influence of social network as a communication process on the online guesthouse reservation decision of generation, the case study of Pai, Mea Hong Son | Kewalin Lanchakronmongkon | Tiwa Park |
| 2018 | The Internet and Agenda Setting: The Interplay among Chinese Social Media, Online Media, and Chinese Mainstream News Media Regarding Thailand Tourism Issues | Li Ying | Boonlert Supadhiloke |
| 2019 | The Relationships among Social Engagement in Official Facebook, University Identification, and Academic Performance as Perceived by Bangkok University Students | Cong, Luo | Pacharaporn Kesaprakorn |
| 2018 | Types of WeChat Image-text, Advertising Appeals, and Execution Styles in WeChat Official Account Articles: A Case Study of Ananda Condo Brand in Thailand | Chang, Xiaoqing | Ratanasuda Punnahitanond |
| 2019 | Wechat Uses and Gratifications for Health Information among Chinese Elderly Users | Xuanle Zhu | Pacharaporn Kesaprakorn |
Showing results 1 to 16 of 16
|
