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DSpace at Bangkok University >
Browsing by Subject Grocery shopping
Showing results 1 to 10 of 10
| Issue Date | Title | Author(s) | Advisor(s) | | 2019 | An User-Generated Content Strategy on Brand Equity and Customer Satisfaction toward Purchase Intention among South Korean Millennials: A Case Study of Innisfree | Seoyun Kim | Pacharaporn Kesaprakorn |
| 27-Jan-2019 | Attitude, Social Influence, Shopping Motivation, and Perceived Usefulness Affecting Online Shopping Satisfaction of Chinese Consumers in Kunming City, China | Tao Tao | Nittana Tarnittanakorn |
| 27-Jan-2019 | Attitude, Social Influence, Shopping Motivation, and Perceived Usefulness Affecting Online Shopping Satisfaction of Chinese Consumers in Kunming City, China | Tao Tao | Nittana Tarnittanakorn |
| 2019 | Choice Decisions toward Luxury Goods of the Young Consumers in Wuhan,China | Xuan Wu | Sumas Wongsunopparat |
| 2019 | Factors affecting consumers’ purchase decisions of street food in Bangkok | Xu Ji | Sumas Wongsunopparat |
| 2019 | Factors positively affecting customers’ fresh vegetable purchase decision on retail outlets in Kunming city in China | Peng Yang | Penjira Konthawongs |
| 2019 | Factors positively affecting purchase intention of product(s) or service(s) of Facebook users at Lumpini park in Bangkok | Saran Jamjongdumrongkit | Penjira Kanthawongs |
| 2019 | Factors Positively Affecting Purchase Intention of Vegetarian Ready Meals’ Customers in Supermarkets of Sukhumvit area in Bangkok | Katcharin Somthrong | Penjira Kanthawong |
| 2019 | Recommendation, Customer Satisfaction, Online Shopping Experience, Trust, and Word-of-mouth Affecting Consumer Online Shopping Decision in China | Liqin, He | Nittana Tarnittanakorn |
| 2020 | The impact of crisis management strategies and corporate reputation on chinese consumers’ purchase intention in e-commerce | Yanfang Liu | Pacharaporn Kesaprakorn |
Showing results 1 to 10 of 10
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