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Browsing by Subject Brand trust

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Issue DateTitleAuthor(s)Advisor(s)
2019The impact of brand trust, perceived product quality and perceived value on Chinese consumers' buying intention of Chinese brand automobilesWang YupengKasemson Pipatsirisak
2019The Relationship between Brand Knowledge, Brand Experience, Brand Trust and Brand Loyalty on Luxury Brand of Perfume toward Chinese ConsumersJing ChuyuanKasemson Pipatsirisak
Showing results 1 to 2 of 2

 

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