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Browsing by Subject Consumer perception

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Issue DateTitleAuthor(s)Advisor(s)
2020Cross-Cultural Analysis of Decision-Making between Thai and Chinese Consumers - A Case Study of Effectiveness in Promoting Bird’s Nest Products using WeChatQingyan LiRosechongporn Komolsevin
2009The study of consumer perception towards the corporate social responsibility of Thai Beverage Co., Ltd (Public)Sutee ThammasitboonJames, Paul TJ
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